Emerging Trend: From Profit to Purpose

More and more people are beginning to search for deeper meaning in their life and work, something that gives them a sense of purpose. Hence, companies that want to remain relevant in the new economy will need to do some soul searching into the real motivational drivers behind their actions and decisions, and re-look at their priorities. They will need to begin sincerely understanding their purpose and the positive impact that they want to make on the world, then make sure they prioritize this above a profit only focus.

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